Mobile is taking over: By 2022, two-thirds or 5 billion of the world’s population will own a smartphone. In the United States alone, more than three-quarters or more than 242 million adults currently use smartphones and other mobile devices.

The rise of mobile presents a fantastic opportunity for businesses in any industry to engage their target customer base, improve employee productivity and expand their presence into new channels. The unique characteristics of smartphones and mobile devices - operating systems, form factors, user interfaces, etc. - demand that developers build dedicated applications from the ground up rather than adapt existing software.

Native mobile app development accounts for the distinct challenges and requirements related to mobile platforms, and enables organizations to build high-performance software that drives user engagement and adoption.

What are the benefits of native mobile app development?

  • Improve application performance, responsiveness and speed: Every app is designed around a specific platform and OS, Android and iOS, so they are optimized for their intended device.
  • Provide a better user experience: Native mobile apps adhere to UX best practices for each mobile platform to offer inputs, interfaces and navigation controls consistent with other apps.
  • Integrate with other mobile tools and platforms: Native apps are able to incorporate data from other software - such as calendars, GPS and maps - to expand their capabilities and better integrate with the mobile device’s broader ecosystem including mobile platforms such as SendBird, a complete chat platform.
  • Tailored to your specific audience: Businesses can design native mobile apps to the exact requirements or needs of their user base, whether it be a consumer audience, B2B users or their own employees. The solution can be designed and customized to give them all the capabilities they want with no extraneous features.

Visus is an expert native mobile app development company with years of experience building innovative, scalable and customized applications for clients in numerous industries. We work with our clients to identify their most pressing business goals and create software solutions that help them realize their greatest aspirations and vision.

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